Marnix Hoekstra & Bart Bouwhuis

VRIPACK

Since the launch of VriThink in 2014, Vripack has demonstrated that studying fundamental shifts in our society provides the insight and knowledge needed to make yacht design more innovative and relevant to not only yacht owners, but to society as a whole. With this in mind, we now find our industry at the forefront of arguably the biggest and most hotly debated shift worldwide: environmental responsibility.

Founding partner of BIG Bjarke Ingels Group once said, “Sustainability can’t be like some sort of a moral sacrifice or political dilemma or a philanthropic cause. It has to be a design challenge.“ Embracing this statement, Vripack´s co-creative directors will provide unique examples on how this shift creates endless opportunities for the future of yacht design… if you have the courage.

Back to VriThink’s Night Out 2019

'Sustainability can’t be like some sort of a moral sacrifice or political dilemma or a philanthropic cause. It has to be a design challenge.'